Parlay Entertainment, Inc., a supplier of Internet bingo software, and NetPlay TV, plc, the interactive TV gaming company, jointly announced an agreement to further develop Big Box Bingo, one of NetPlay TV’s core properties.

The multi-phase plan involves Parlay developing an online bingo solution that lets fans of the Big Box Bingo TV show play additional bingo games and a host of slot games online. Additional phases over the coming months will include mobile phone integration, television streaming and the integration of Parlay’s back-end software to power the televised bingo game.

Big Box Bingo launched in July 2007 and became the UK’s first-ever live interactive TV game show. Airing weekly on Sky Channel 847, the show allows viewers to play along with an interactive bingo game from home. Players purchase and print cards at BigBoxBingo.com, or they can choose to receive them through the post.

As part of the agreement, Parlay will also add additional Web games to the Live Roulette offering as it migrates to its new domain, www.supercasino.com. For more information on Big Box Bingo, please visit www.bigboxbingo.com.